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Kumi Rauf

Kumi Rauf

Social Strategist, Engineer, Entrepreneur, Activist & Creator of the Largest Black Facebook Page in the World.

  • Kumi Rauf

    Creator of the I Love Being Black Apparel Line and Cultural Movement, Kumi Rauf is the creative mind behind a series of social networking seminars and webinars, which help build one’s brand in an increasingly competitive online environment.

    Rauf, aka The Social Strategist, is an expert at growing customer fan base, maintaining fans online and increasing engagement. His most recent success is taking his I Love Being Black Facebook fan page from zero to over 6 million “Likes” in less than three years and his ability to teach others what they need to grow their business or venture with competitive results. Today, the page, which is the largest Black-owned Facebook Fan Page in the world, has more than twice the fans as BET, TV One, Essence, Tom Joyner, AOL Black Voices, Black Enterprise and Ebony/Jet, combined.

    An off-shoot of Rauf’s Because I’m Black – an organization whose mission it is to combat the self-hatred and negativity embodied by many Blacks – I Love Being Black’s goal is to increase the knowledge and self- value in the Black community and with its youth through positivity, awareness and fashion.

    Prior to becoming a full-time entrepreneur, Rauf spent five years in corporate America developing business applications and working with various programming languages. Since then he has created many applications that enhance capabilities on social networking platforms such as Myspace, Facebook and Twitter.

    Rauf is an award-winning businessman with several recognitions under his belt, including being an officer and chair for the National Society of Black Engineers; a recipient of the Urban League Top 40 Under 40 award; awarded highest billing developer by Novacoast; a high school mentor; and collegiate track and field athlete. He has shared his knowledge and experience with a diverse mix of audiences via radio appearances, one-on-one seminars, conferences and more.


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