Known for his energy, humor, audience interaction, and authenticity, Eddie Francis leverages over 30 combined years’ experience in mass media, public relations, marketing, and career development to inspire audiences. His combination of skillshas led to his passion for speaking about the power of branding on both personal and organizational levels. Also an advocate for Historically Black Colleges and Universities as well as Black Greek life, Eddie has spoken to over a quarter of a million people in 28 states. The mostnotable of Eddie's accomplishments cameduring his tenure as
Known for his energy, humor, audience interaction, and authenticity, Eddie Francis leverages over 30 combined years’ experience in mass media, public relations, marketing, and career development to inspire audiences. His combination of skillshas led to his passion for speaking about the power of branding on both personal and organizational levels. Also an advocate for Historically Black Colleges and Universities as well as Black Greek life, Eddie has spoken to over a quarter of a million people in 28 states.
The mostnotable of Eddie's accomplishments cameduring his tenure as a public relations director. In 2011, Eddie led the charge to defeat the State of Louisiana’s proposal to merge Southern University at New Orleans, the city’s only public HBCU, with a neighboring institution. As a result of his PR and marketing experiences, Eddie is an instructor for the Non-profit Management Certificate program with the Dallas County Community College District. He has also conducted branding webinars for non-profit organizations in Broward County.
The New Orleans native enjoyed an award-winning mass mediacareer. Eddie won a Press Club of New Orleans award for his radio interview with Rwandan genocide survivor Immaculée Ilibagiza for the award-winning talk show, “Sunday Journal” (WYLD-FM). He now hosts his own podcastin addition to the HBCU Lifestyle Podcast, a Podbean.com top 10 education podcast three years running. He is also a frequent contributor to “The HBCU Nation Radio Show” (WRVS-FM, SiriusXM 142) as well as “Sunday Journal”.
Eddie has written for The Huffington Post, The Ladders, LinkedIn, Careers in Government, Social-Hire.com, HBCU Lifestyle, the H.O.P.E. Scholarship, HBCU Connect, and Write to Bear Alms. He also publishes the blogs "Identity and Value", "Lectures to Livelihood", and"P.R. and Marketing in Higher Ed".
He is pursuing his master's degree in Strategic Leadership from Tennessee State University and Eddie earned his bachelor’s degree in Mass Communication from Loyola University New Orleans. Eddie is currently the board chairof Inspiring Tomorrow’s Leaders, co-founder ofFrancis Communication and Development Partners with his wife Halima Leak Francis, and a member of Alpha Phi Alpha Fraternity, Inc.
The Black Greek Greek Success Program really helped our NPHC members to truly examine the challenges facing their organizations and to discover that the solution to these challenges lies no further away than a constant dedication to each organization’s guiding principles. I am excited for the future of our NPHC members and I can’t wait to see the impact they will make with the valuable lessons learned through this presentation.- Kyle Gallagher, Assistant Director for Student Engagement, Southeastern Louisiana University
Our participants were impressed with Eddie’s humor and personal experiences. Eddie’s media training was an excellent way of making all attendees aware of how important it is to be prepared to communicate effectively and credibly with the media and in their communities in order to have their voices heard.- Arielle McConduit, Program Director, Urban League of Louisiana Parent Information Center
Eddie is a very innovative and creative individual. I would highly recommend Eddie for any project, event, or company that is looking for added insight and creative edge.- Frank Simmons, Jr., Chief Inspirational Officer, Frankly Speaking Seminars
Eddie came in and provided us with his own perspective. I also liked the fact that he is a job recruiter. I think the advice that he provided was valuable and credible.- A. Jones, Member, Delta Sigma Theta, University of Texas at Arlington
Eddie’s social media presentation is a must for any student organization. Our students were thoroughly engaged, entertained and informed.- Kiki Baker Barnes, Director of Intercollegiate Athletics, Dillard University
The Black Greek Success Program was not only beneficial to those involved in BGLOs, but it was an inspiration to those aspiring to be Greek and taking on leadership roles.- Christina Mason, Alpha Kappa Alpha Sorority, Paul Quinn College
“Lectures to Livelihood” • Effective Organizational Branding • HBCU Advocacy
“Lectures to Livelihood” helps college student leaders enhance their leadership skills through the lens of career preparation. The program also includes a Greek life version to help college Greeks understand the career value of the skills they are learning in their fraternities and sororities. Past hosts include: Texas Christian Univ., Southeastern Louisiana Univ., the Univ. of North Alabama, Southern Methodist Univ., Wiley College, and Univ. of Louisiana-Lafayette.
For companies and organizations, Eddie also leverages his public relations and marketing experience to provide insight about effective branding practices. Past hosts include the National Funeral Directors and Morticians Association as well as the Collin County Black Chamber of Commerce.
TMI: From #EpicFail to Career Success
Provides tips for successful social media management from the world of job recruitment. Previous hosts include the Gulf Coast Athletic Conference and Dillard Univ.
HBCU Advocacy from the PR Desk
Addresses the importance of Historically Black College and Universities with compelling stories of Eddie's trials, tribulations, and victories as a PR director at two HBCUs.
Non-Profit Growth: Where PR and Fundraising Intersect
Explores the symbiotic relationship that PR and development departments should have at non-profits and educational institutions.
Leadership Lessons from Over 25 Years of Mass Communication
Shares leadership lessons learned from behind the microphone to behind executive leadership.
Awards and Recognition
• “25 Twitter Pages Diverse Students Should Follow” - HBCU Career Center, 2015
• President's Volunteer Award - Corporation for National & Community Service, 2014
• “30 People to Watch” - New Orleans Magazine, 2000
Featured Blogs, Vlogs, Podcasts, and Interviews
What I Have Learned About Salary Negotiation
LECTURES TO LIVELIHOOD
Bethune-Cookman President's Invitation to DeVos Missed the Mark
PR & MARKETING IN HIGHER ED
Expressing Your Personal Brand Through Public Speaking
Emotional Intelligence and Career Success
LECTURES TO LIVELIHOOD
“Burning Sands”: A Conversation About Hazing in Black Greek Life
Personal Branding Should Articulate Identity and Value
What Radio Taught Me About Job Interviews
I remember the first time I was asked a behavioral interview question. I went into a split-second panic—oh snap! With my ra...
Originally published in The Huffington Post, October 16, 2016 Recently, my 12-year-old son told me that he wants to be a nav...
Even though I left nearly 10 years ago, I still promote one of my former employers. For more than seven years, I had the priv...